Farm Tourism: Unleashing Iloilo’s Potential through Sustainable Tourism

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Darroca, Jeanneth F.

Abstract

Farm tourism in the Philippines is a subsector of the tourism sector of the Philippines needing development. With the tourism sector of the Philippines consistently growing in decades, generating employment and income, farm tourism is a potential tourist destination for consideration. This study unearthed readiness of potential farm tourism sites in the Iloilo Province, Philippines and their sustainable practices. Of the thirty-three (33) potential farms studied, four (4) farms have established their sustainable practices. Inefficient operation caused by scarcity of financial resources of which assistance from both the government and non-government sectors could significantly help farmers achieve optimal operations.

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