Streak Ahead: HR’s role in the new normal

Main Article Content

Saithu Mohammed , Dr.S.Riasudeen , R.Ranjitha, Faris Mohammed.K

Abstract

Nearly 25 million jobs have been affected due to the coronavirus pandemic, but a policy response that is internationally coordinated can help the impact of the pandemic on organisations and people at work. This has created many challenges for employers and employees. The more significant challenges for businesses are business continuity and managing flexible work arrangements itself. Remote-working or work from home is the key to ensuring business continuity. Conducting regular meetings through online platforms not only to ensure business continuity but also to know the needs of employees. Halting recruitments tentatively as it is susceptible of incurring costs which gives more financial burden, rather, retaining employees should be focused with needful communication with them that they are the organisation’s high priority which in turn makes them feel attached to the organisation increasing their enthusiasm and productivity in work. As a result, employee turnover risks get reduced. Appropriate policy management by considering the pandemic and its effects should be ensured. Setting up a well-defined crisis management team is inevitable in order to help the organisation to take timely decisions as the crisis management informs everything regarding the pandemic. Appraisals in the time of coronavirus is indeed a difficult task for organisations. Organisations can either wait to follow what other organisations are doing or adopt measures such as muted salary increases or delay increments by at least a quarter. Finally, HR should not hesitate to give an empathetic touch to the employees. Employees should feel that their emotional, mental and physical wellness and family are indeed a concern for the organisation. This study indicates in detail how HR can play a significant role in managing employees effectively to avoid discontinuation of business activities and to maintain organisational performance using HR.

Article Details

Section
Articles