The Potentıal And Opportunıtıes Of Tourısm Entrepreneurshıp In Labuan Bajo

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Antonio E. L Nyoko , Ronald P.C. Fanggidae


Purpose: The aim of this research is to identify the potential and opportunities of tourism entrepreneurship that can be developed in Labuan Bajo

Design/Research method: The analysis method  in this research  is survey to identify all potential of tourism business and to conduct qualitative analysis of tourism business opportunities that can be developed in Labuan Bajo

Finding: Research finding indicated many opportunities for entrepreneurs and start-ups to develop Tourism SME in this area such as culinary, transportation, accommodation, traditional handcraft etc.

Limitation: The limitation of this research was conducted only in mainland (Flores land), not in-depth in surrounding islands

Implication: This research may be useful for local people, outland and foreign investors to identify, to assess and to consider of building a new start-up and investing  the great tourism business in Labuan Bajo. It also support the local government in making policies regarding tourism development.

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