THE MODERATING ROLE OF USERS’ SATISFACTION ON THE RELATIONSHIP BETWEEN ACCOUNTING INFORMATION SYSTEM, TOP MANAGEMENT SUPPORT, AND HOTEL PERFORMANCE IN JORDANIAN HOTELS: PILOT STUDY

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Ahmad Abdelqader Alabed, Noorhayati Binti Mansor, Yasmiza Long

Abstract

Hospitality industry is a highly competitive service sector worldwide. In order to maintain growth and survival in a highly competitive environment, the information system service providers need to have a competitive edge over their competitors by delivering service beyond customers' expectations. The current paper presents surveys and analysis of empirical studies and models which are connected to the accounting information system (AIS), top management support (TMS) on hotel performance with the moderating role of users' satisfaction in Jordanian hotels. The results indicate that the entire measures achieved a high-reliability coefficient that ranged from 0.966 to 0.976, based on Cronbach's alpha coefficient test (they all exceeded 0.70 benchmarks) with no significant deviation of skewness values from zero. In addition, the results of the study indicated that AIS, TMS, and users' satisfaction significantly affect hotel performance. The study validated the effectiveness of the instrument that examined different specific antecedents of hotel performance.

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